SaaS Churn Benchmarks

This problem practices industry benchmarking and basic operating metric judgment in a SaaS context. Candidates need to understand how churn reflects customer retention, product stickiness, and the quality of a recurring revenue model, then explain why a single benchmark is not enough without comparing a company to its closest peers and customer type. Interviewers ask this kind of question to see whether you can think like an investor, interpret software metrics in context, and separate a simple rule of thumb from the business factors that drive it.